money mindset Apr 27, 2020

Not just writing any book, writing MY book – the book that has been inside me for ages but I was too scared to unleash onto the world.

Not the best book in the world, but mine.

And it has changed my life.

It’s given me instant credibility, given me a platform to talk to people about my business and coaching services and it’s been a fun and rewarding process seeing my name in print. To be honest, it’s been awesome for my ego too.

But that’s not why I did it.

I wrote Lucky Bitch and then later Get Rich, Lucky Bitch because it was dying to come out of me – and I know you’ve got a story you’re itching to share too. I asked myself if I would regret not writing a book on my death bed, and the answer was YES.

But it terrified me. What if people hate it?

People have asked me how I wrote Lucky Bitch. The short answer is “I wrote a word document and pdf’d it”. But of course, there’s more to it than that.

If writing a book is on your bucket list, then read on because you can have your book done within a month if you’re motivated enough. Yes, I’m serious. Fast action is always rewarded by the Universe.


So how do you write and publish your own book?

In a nutshell….

1. Set an intention to be a published author

The actual desire to be a published author is hugely important because without that burning desire, it might not ever happen. The fear and procrastination will derail you, so if you keep your eye on the ultimate goal, you’ll be able to get through it.

See yourself with your book on book shelves. See yourself signing books and having sales come pouring in. Image what your cover would look like. Visualise being interviewed on Ellen talking about your book. Put a mock cover on your dream board.

I set an intention to write a book but I didn’t have an idea. So I asked the Universe for a “Million dollar book title”. Within a week, I came up with Lucky Bitch. Time will tell if it’s going to make me a million dollars, but the Universe delivered a great idea.

2. Find creative ways to get it done… fast

There’s no need to spend years writing your book. Remember at school when you would pull an all nighter and get your 5000 word essay done? Well, channel that part of yourself.

I wrote my thesis at University in less than a month, so I knew I could do Lucky Bitch in the same timeframe. My thesis wasn’t amazing but it was a solid B and definitely enough to pass. Yes, it would have been fabulous if I was organised and digilient, but I wasn’t.

And I’m not now. So, if you’re like me (smart but a little bit lazy and prone to procrastination), don’t wait for the stars to align and just hustle like you’ve got a school deadline.

There are so many ways to write your book fast, such as:

  • Transcribe being interviewed
  • Asking others to contribute
  • Mining blog articles
  • Suck it up and just chain yourself to the computer!

It’s also completely worth it to outsource some of the tricky aspects like editing and formatting rather than trying to do it yourself. That saves time too. I outsourced a lot more on my second book, and the process was much easier, but if you’re on a budget, just do it all yourself. You can always improve the book later (that’s the beauty of the self publishing model).

3. Decide how you’re going to publish it

There are so many different options on how to get published and although I’m not going to trash traditional publishing, to be honest, it can seem like a whole lot of work for a small chance, especially if you’re just starting out.

Besides, if you’re a control freak, self-publishing is a great option because you can create it exactly how you want it. You can self-publish now to build a platform and use it to attract a major publishing house later.

I love the immediacy of self-publishing because I’m all about instant self-gratification. You could literally have a book up by the end of this week. The downside is that there is a lot of crap being published out there, but the advantage is that your work will stand out.

Decide which platforms you’re going to use, such as Create Space, Smashwords, Kindle, ebook, Lulu, etc. You can start with one and add additional formats as you go, including print format. There is very little cost involved and virtually zero barriers to entry. You have no excuse.

I personally use Amazon Create Space for paperback and Amazon Kindle. Those two platforms made most sales after the first year, so I stuck with them.

4. Plan how you’re going to make money out of your book

Unfortunately, writing a book isn’t necessarily the ticket to winning the lottery. I’ve had clients who are officially a “best selling author”, but it’s not enough for a full time income. It sucks, but it’s true.

The most successful self-publishing stories are either very prolific writers or entrepreneurs who have a big “back end” stable of other products and services.

You also need a marketing plan using everything at your disposal – social media, blogging and you’re only limited by your imagination.

The great thing is that your book can build a platform of readers who know and like you. Some of those readers would love to work with you further, so survey your readers and listen to what they’re asking for.

Must read – I talk about my first year in business and exactly how much I made from my book.

5. Chill, it’s never going to be perfect

I’ve seen traditionally published books and Kindle versions of huge best-sellers with typos. I keep finding them in Lucky Bitch. It will happen, so get over it.

The beauty of self-publishing is that you can release new editions all the time.

Also – when you put your great work out into the world, you give complete strangers the opportunity to judge your work. That can be extremely tough, but don’t let that fear derail you.

Writing a book can literally change your life. Would you regret letting the opportunity pass you by just because you’re scared or frustrated by the process?

No – so just go for it!

I can’t wait to read your book!

Love, luck and abundance,

Denise xx


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